Do Fractional Executives Offer References and Case Studies?

Yes—experienced fractional executives offer case studies and references that focus on outcomes, not just roles. This post shows you what to ask, how to evaluate their past work, and why proof of value matters more than titles.

Do Fractional Executives Offer References and Case Studies?
Photo by Scott Graham / Unsplash

The short answer? Yes—at least, the good ones do.

Hiring a fractional executive is often a high-trust, high-impact decision. So it makes sense that founders and boards want more than just a résumé. You want proof:

What have they actually done? For whom? And what changed because of their involvement?


It’s not about credentials—it’s about outcomes

Traditional hiring tends to lean on degrees, job titles, and years of experience. But fractional work is different.

We’re not being hired to “fill a seat.” We’re being brought in to solve a problem, unlock growth, or stabilize a process

So the right reference or case study isn’t just about where someone worked. It’s about:

  • What the initial challenge was
  • How the exec approached it
  • What changed after they got involved

If they can’t tell that story clearly—or connect you to someone who can—pause.


Not all work is public. But real proof still exists.

Sometimes, the most impactful projects fractional executives take on are confidential. M&A work, founder transitions, turnaround plans, product launches—all can be sensitive.

But a lack of public case studies doesn’t mean there’s no proof.

Most serious fractional leaders will gladly offer:

  • Anonymous but detailed project summaries
  • Referrals to past or current clients
  • Outcomes they’re proud of—often measurable, sometimes transformational

If they’ve done good work, it shows.


What to ask when reviewing references

If you’re evaluating a fractional executive, here are a few questions worth asking their references:

  1. What was the starting point, and what changed?
  2. Did they fit into the team culture, or stay at arm’s length?
  3. How did they communicate? Were they clear, responsive, consistent?
  4. Were the outcomes aligned with the original scope?
  5. Would you work with them again? Why—or why not?

These answers will tell you more than any polished website.


Great case studies focus on process and clarity

If a fractional exec provides written case studies or examples on their site, look beyond the numbers. Look for clarity of thought.

Do they explain:

  • What the situation was?
  • How they assessed and prioritized?
  • What actions they took?
  • What they learned?

If they can unpack a complex situation and make it easy to follow, that’s a good sign they’ll bring structure to your chaos too.


Final thoughts

Yes, fractional executives offer references and case studies. And if they don’t—or can’t—you’re right to be skeptical.

The best ones won’t just show you what they’ve done. They’ll help you imagine what they can do for you.


Written by Remco Livain

Fractional CMO & Growth Strategist | Proof over promises

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