Aigentur Collective
Active venture building AI readiness and content infrastructure for factual, brand-aligned visibility in an LLM-driven world. Aigentur Collective is an independent venture I am building together with a network of specialists.
Remco Livain
Opinion: Amazon’s Fulfillment Expansion – A Blessing or a Trap for DTC Brands?
Amazon’s decision to expand its Multichannel Fulfillment (MCF) service to Shopify, Walmart, and SHEIN orders is a game-changer for DTC brands. But the convenience comes at a cost: rising fees, loss of brand control, and growing dependence on Amazon’s infrastructure.
Faceland — Fractional Marketing Leadership & System Stabilisation
Fractional marketing leadership during a period of transition, focused on stabilising operations, strengthening data foundations, and enabling sustainable growth in a regulated clinical environment.
Fey Design, International Market Entry (NL & DK)
Fractional executive mandate leading Fey1926's international DTC market entry, focused on product–marketing alignment and conversion-first growth.
Why Amazon Sellers Need to Think Like LLMs
Even if most sales happen on Amazon, discovery is shifting to AI-driven search. To stay visible, brands must go beyond keywords and show they understand real customer pain points. That’s how LLMs decide which products — and sellers — to recommend.
Why Pain Points, Not Keywords, Will Decide Your SEO Future
To be found, brands must create content that speaks to real pain points. Show you understand doubts, fears, and context — that’s how LLMs surface your brand when customers seek real solutions. This is our new AI-driven SEO reality.
Lookthrough — Interim Marketing Leadership & Funnel Development
Interim CMO mandate focused on stabilising marketing leadership, aligning marketing and sales, and advancing foundational funnel and brand initiatives.
Amazon Haul: A New Reality Check for DTC Brands
Amazon Haul resets consumer expectations on price. For DTC brands, it’s both a threat and an opportunity: compete on value, not discounts. Use Haul as a funnel, a test lab, and a contrast to highlight your quality and story.
Fractional Leadership: Why It’s So Powerful & Why More Companies Should Embrace It
Fractional leadership delivers executive-level impact without the full-time cost. Learn why startups and scale-ups are turning to part-time leaders to unlock faster decisions, leaner growth, and deeper expertise—at the right moment.
What Does a Fractional CMO Do?
A fractional CMO brings strategic marketing leadership—without the full-time hire. Learn how this focused role drives brand, sales, and growth outcomes, especially in companies that need impact fast but can’t wait for a long CMO search.